Feb 18, 2019

6,500 companies from 75 countries are expected to attend this year's Hannover Messe, ranging from global corporations to start-ups. "Hannover Messe is the only platform in the world where the components and systems of mechanical and plant engineering and electrical engineering merge with the digital technology of software and IT companies", said Dr. Jochen Köckler, Chairman of the Board of Management of Deutsche Messe, the organizer of Hannover Messe, at the press conference in Hanover. According to Köckler, key topics are automation, robotics, software, power supply, drive and fluid technology as well as research and science: "Only in Hanover can visitors from the manufacturing and energy industries get a comprehensive picture of the industrial future and find the technical solutions for their companies". Other important topics are autonomous driving and the 5G communication standard. Therefore, there will be a test field with 5G on the exhibition grounds and, according to Köckler, applications will be presented there together with the company Nokia.

Per Thöresson, Ambassador of Sweden, said afterwards that he was pleased that Sweden, the smallest country so far, was chosen as partner of the Hannover Messe. However, in terms of size it is the third largest country in Europe. And it has everything the industry needs: "We have water to generate electric power," explains Thöresson, “Electricity only costs a fifth of what it does here and we are close to the North Pole, so a server there only needs a ten thousandth of what it needs here. We have raw materials like iron ore, graphite, cobalt, and lithium. We have forests, and wood is becoming more and more popular as a raw material — even for building skyscrapers. In addition, Germany is Sweden's most important trading partner. Of course we also present Swedish music and not without reason, because "Sweden is the third largest exporter of music, although Abba no longer exists," explains Thöresson.

Jürgen von Hollen, CEO of the Danish manufacturer Universal Robots, briefly discussed the problems of today's company bosses, because "market requirements, the environment, and manufacturing are changing and technological progress and implementation in the company are always associated with a certain risk". If in the past you had to look five years ahead, today it's only 12 or 18 months. Companies need to be much more flexible, everything must be easy to use — so it's all about simplification, explains Hollen. Robots can help in this, but Hollen adds: “Flexibility doesn't depend on a robot, the human being does it, he's flexible enough for a change.”

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